On the year of 1996…
…when I was on my travels, I was never alone. Thanks to my good companions – were they the known and the unknown, the understandable and the incomprehensible – it came to me that only by standing out, were it by thinking, doing or creating, I can encounter the real challenges.
The purpose was to create timeless products, which would address both past and the future and, where being caught by the thought should be inevitable. Thanks greatly to the above, the Surra-Murra brand was born, which started the clear path and helped to create the recognisable Don Caramello identity also for the future. That first Surra-Murra, as a priceless symbol that is also visible on the same page right side, I have conserved until today.
During those 20 years, I have not found a reason for my products to be liked by everyone. But along with the passed time, there has evolved a purpose that my products should not leave anyone indifferent.